00:00:05:21 - 00:00:06:06
Okay.
00:00:06:06 - 00:00:06:17
Right.
00:00:06:17 - 00:00:12:06
So let's take a look next at creating a
product and customizing the landing page.
00:00:12:14 - 00:00:15:14
And again
I'm not going to go through this in like
00:00:15:17 - 00:00:20:09
really, really detailed step by step guide
because one, all of you will know
00:00:20:09 - 00:00:22:03
this process already.
00:00:22:03 - 00:00:26:11
And there are additional resources
I want to get through as much as we can
00:00:26:11 - 00:00:27:25
today.
00:00:27:25 - 00:00:30:22
So let's start off with product management
00:00:30:22 - 00:00:34:14
which you can find in the catalog products
and product management.
00:00:36:04 - 00:00:38:29
Now the product management screen
allows you to manage
00:00:38:29 - 00:00:42:23
the entire catalog of products
from within your Infigo storefront.
00:00:43:10 - 00:00:49:02
It allows a range of capability,
such as updating and maintaining
00:00:49:03 - 00:00:52:08
your existing catalog of products,
along with the ability
00:00:52:08 - 00:00:57:14
to create new products and to duplicate
existing catalog content, as well.
00:00:58:24 - 00:01:01:01
So at the time of creating
00:01:01:01 - 00:01:04:09
or recording this particular webinar
that we're doing now,
00:01:04:19 - 00:01:08:03
we are on the cusp of introducing
an updated user interface
00:01:08:03 - 00:01:11:27
for product management, which hopefully
should be out within the next few weeks.
00:01:12:23 - 00:01:15:26
Whilst the main functionality will remain
the same,
00:01:16:03 - 00:01:20:17
we're completely refactoring the product
management page, so this delivers
00:01:20:17 - 00:01:24:23
a fresh design and several new features
to enhance usability.
00:01:25:10 - 00:01:27:20
And I've got a sort of,
00:01:27:20 - 00:01:31:19
one of our own test storefronts here, just
to show you an example of those changes.
00:01:32:15 - 00:01:34:29
So some key updates that
00:01:34:29 - 00:01:38:07
included in here,
they include the addition of advanced
00:01:38:07 - 00:01:41:19
search features with filters
for product types.
00:01:42:21 - 00:01:45:12
For tags, categories and more.
00:01:45:12 - 00:01:48:28
So this allows you to be very specific
in your product searches.
00:01:51:00 - 00:01:51:19
And the user
00:01:51:19 - 00:01:57:04
can, when this is released, will be able
to perform, bulk actions like publishing
00:01:57:11 - 00:02:02:21
on publishing, deleting and exporting
products in XML or Excel formats.
00:02:03:13 - 00:02:07:04
So you'll see on the top right here,
all of the options we previously had for
00:02:07:04 - 00:02:08:19
this have been grouped together.
00:02:08:19 - 00:02:11:26
And you see
each of them has the option to export
00:02:13:21 - 00:02:14:17
all found.
00:02:14:17 - 00:02:18:12
So everything in your catalog
also just export selected.
00:02:18:29 - 00:02:21:29
So that's just a case of selecting
the ones you want
00:02:22:08 - 00:02:25:08
and then choosing the relevant action.
00:02:32:09 - 00:02:32:22
Okay.
00:02:32:22 - 00:02:34:02
And then as we've just shown there, it's
00:02:34:02 - 00:02:37:03
sort of streams that streamlines
the interface by combining
00:02:37:03 - 00:02:40:20
buttons and improving iconography
for better readability,
00:02:41:01 - 00:02:44:18
as well as adding, pagination details
for more
00:02:45:17 - 00:02:49:02
streamlined navigation experience,
let's say, than we have previously.
00:02:54:25 - 00:02:57:13
All right.
00:02:57:13 - 00:03:00:06
So I'll go back to my
00:03:00:06 - 00:03:01:09
standard one here.
00:03:01:09 - 00:03:05:27
So again, this when this change comes
in, they are similar in functionality.
00:03:06:08 - 00:03:10:02
So I'll focus on on the one
we currently have.
00:03:10:20 - 00:03:13:20
So creating products is nice and easy.
00:03:13:24 - 00:03:16:24
We can click on
Add New on the top right of the screen.
00:03:16:24 - 00:03:20:05
And then based on what we've got enabled
in terms of product type,
00:03:20:18 - 00:03:23:18
that will give us the ability
to select between those options.
00:03:23:23 - 00:03:26:22
Now the lesser used ones, such as products
00:03:26:22 - 00:03:30:16
or multi-product
00:03:30:16 - 00:03:34:05
custom products are available
in this custom section here.
00:03:34:05 - 00:03:38:09
So if you select custom, you'll
get the whatever available product types
00:03:38:09 - 00:03:41:09
you have enabled available
in the dropdown.
00:03:43:01 - 00:03:46:19
Simply select
the type of product you want, add a name.
00:03:51:23 - 00:03:54:23
And create.
00:03:56:03 - 00:03:59:13
Once that's created, you'll have access
to the Product Details page
00:03:59:13 - 00:04:04:02
for that product, allowing you to specify
details such as landing page information.
00:04:04:02 - 00:04:07:02
Pricing. category details,
and so much more.
00:04:07:23 - 00:04:12:20
Each product type will have many shared
configuration settings.
00:04:12:28 - 00:04:16:02
However,
there are some settings that are product
00:04:16:02 - 00:04:19:02
type specific.
00:04:23:03 - 00:04:26:03
Okay, so.
00:04:27:24 - 00:04:29:02
I very quickly
00:04:29:02 - 00:04:32:02
want to just run through some of the
00:04:32:25 - 00:04:37:09
commonalities or common inputs and options
that you might find
00:04:37:14 - 00:04:40:14
on pretty much all of the product types.
00:04:41:02 - 00:04:44:12
So this is things such as pricing,
landing
00:04:44:12 - 00:04:48:17
page content, associated categories
and that kind of thing.
00:04:48:25 - 00:04:51:04
Again, I'm not going to focus on these
in too much detail.
00:04:51:04 - 00:04:53:18
I'm just going to make you aware
of their existence.
00:04:53:18 - 00:04:55:18
And then there's resources.
00:04:55:18 - 00:04:58:08
Or you can ask us
if you want more information.
00:05:07:01 - 00:05:07:15
Okay.
00:05:07:15 - 00:05:12:02
So first looking at the product info page,
this is primarily allowing you
00:05:12:02 - 00:05:15:24
to add the details to your product
landing page, which is various
00:05:15:24 - 00:05:18:24
different descriptions
in various different locations.
00:05:19:00 - 00:05:22:08
We have got the ability
to populate these using our content
00:05:22:08 - 00:05:25:08
template functionality,
which allows you to make
00:05:26:15 - 00:05:29:15
much more visually appealing.
00:05:30:20 - 00:05:34:07
Landing pages without the need
for coding skills essentially.
00:05:34:07 - 00:05:37:07
So it's kind of a building block approach.
00:05:37:26 - 00:05:40:01
If you go down to the bottom of that info
00:05:40:01 - 00:05:43:08
page, there's a few separate product
settings on there as well.
00:05:43:25 - 00:05:46:14
And these are
00:05:46:14 - 00:05:47:19
very user specific.
00:05:47:19 - 00:05:50:03
Not everyone will need
all of these settings.
00:05:50:03 - 00:05:52:25
It's things such as allowing
customer reviews.
00:05:52:25 - 00:05:56:12
So a B2C storefront might want to allow
reviews on certain products.
00:05:56:28 - 00:06:02:11
You can put product tags on your product,
so that will allow you to
00:06:03:12 - 00:06:04:04
it's
00:06:04:04 - 00:06:07:04
just another way of grouping products
together, really.
00:06:07:05 - 00:06:11:00
So if you have a product tag,
actually let me show you a
00:06:12:25 - 00:06:18:20
a different product. And.
00:06:21:28 - 00:06:22:29
So let's go with this one here.
00:06:22:29 - 00:06:25:12
So it says detailed landing page.
00:06:25:12 - 00:06:27:08
What I've done with this product
which again
00:06:27:08 - 00:06:30:14
you have access to through those,
those resource pages
00:06:30:14 - 00:06:33:24
I gave you is I've just tried to enable
as much as I can.
00:06:33:24 - 00:06:35:14
So it's a bit of a mishmash of things.
00:06:35:14 - 00:06:37:25
It's a bit of a mess
that just tries to show you
00:06:37:25 - 00:06:41:01
what kind of things you can enable
and add to your product.
00:06:41:01 - 00:06:42:24
Landing pages.
00:06:42:24 - 00:06:44:24
So we've got descriptions.
00:06:44:24 - 00:06:48:00
We've got things like attributes
that will be covering later
00:06:48:09 - 00:06:52:15
available stock levels,
pricing information, reviews.
00:06:53:07 - 00:06:56:25
And then what I was
just talking about down here is our tags.
00:06:57:09 - 00:07:00:19
So this is where we can group
different types or different products
00:07:00:19 - 00:07:03:01
together in a slightly different way.
00:07:03:01 - 00:07:06:20
We give them the same tag,
which it's our choice whether we show that
00:07:06:20 - 00:07:08:09
or hide that from the user.
00:07:09:12 - 00:07:12:01
That will allow you to put them together.
00:07:12:01 - 00:07:16:13
So if you click on the tag, it will then
show you all of the associated products
00:07:16:26 - 00:07:19:26
that are within that tag,
or have that tag.
00:07:23:02 - 00:07:31:09
On. Okay.
00:07:31:09 - 00:07:34:19
Another very useful setting that
you have down here is the admin comment.
00:07:34:19 - 00:07:37:29
So if you do have multiple people
working on a product, for example,
00:07:38:18 - 00:07:42:05
the admin comment as the name suggests
is just admin facing only.
00:07:42:12 - 00:07:45:29
So put whatever note you like in there
just for
00:07:47:00 - 00:07:50:00
your colleagues purposes
or just your own memory.
00:07:53:01 - 00:07:55:20
We also have the ability to put certain
search
00:07:55:20 - 00:07:59:05
engine optimization
settings on a products by product basis.
00:07:59:13 - 00:08:02:07
There's a whole series of tutorials
on that.
00:08:02:07 - 00:08:04:25
I'll skip the product variant
for the second for a second.
00:08:04:25 - 00:08:07:25
To get back to that,
we have category mapping.
00:08:07:29 - 00:08:11:19
So that gives us the
ability to actually assign,
00:08:12:23 - 00:08:13:14
our products
00:08:13:14 - 00:08:16:21
to groups of products
that we call category.
00:08:16:21 - 00:08:19:13
So again,
of course, that a little bit later on.
00:08:19:13 - 00:08:22:09
And then the next three tabs
are all fairly similar things.
00:08:22:09 - 00:08:27:12
So we've got related products,
cross sells and required products.
00:08:27:23 - 00:08:31:05
And all you're doing with
these is basically associating products
00:08:31:09 - 00:08:33:08
with the current products.
00:08:33:08 - 00:08:37:16
And each tab is just changing
how these are displayed.
00:08:37:29 - 00:08:40:29
So related products will be shown
on the product page itself.
00:08:42:00 - 00:08:44:17
Cross
sales will be shown within the basket.
00:08:44:17 - 00:08:47:16
And then required
products are where the customer
00:08:47:16 - 00:08:50:16
is obligated
to add a different product to the basket.
00:08:50:20 - 00:08:52:28
When they add this product.
00:08:52:28 - 00:08:55:28
So taking a look at our messy
sample product,
00:08:56:16 - 00:08:58:29
we can see that I've got eight
related products at the bottom here.
00:08:58:29 - 00:08:59:17
So it's basically
00:08:59:17 - 00:09:03:22
just advertising another product
from this particular landing page.
00:09:04:09 - 00:09:04:23
And then.
00:09:06:26 - 00:09:08:12
Or if I add this product to
00:09:08:12 - 00:09:11:12
my basket.
00:09:15:14 - 00:09:17:10
I haven't configured it correctly
unfortunately.
00:09:17:10 - 00:09:20:03
But we would see a cross-sell.
00:09:20:03 - 00:09:23:03
Either was a,
00:09:23:08 - 00:09:26:09
a bar on the bottom showing you
additional products, or you can have it
00:09:26:09 - 00:09:30:18
configured as a pop up window as well
to actually show you cross-sell products.
00:09:30:18 - 00:09:33:18
So basically,
are you also interested in this item,
00:09:33:21 - 00:09:36:21
that kind of thing. And.
00:09:42:19 - 00:09:43:05
Okay.
00:09:43:05 - 00:09:45:23
We have the pictures tab,
which as the name suggests allows you
00:09:45:23 - 00:09:48:23
to put various images on your product.
00:09:50:03 - 00:09:53:03
We have specification attributes now
00:09:54:03 - 00:09:56:26
product attributes
will be covering a little bit later on.
00:09:56:26 - 00:10:01:06
And product attributes are kind of choices
you're giving to the to the user.
00:10:02:06 - 00:10:04:27
So things like material selection
for example
00:10:04:27 - 00:10:07:27
specification attributes.
00:10:09:14 - 00:10:12:05
More fixed pieces of information.
00:10:12:05 - 00:10:14:17
So again
we've got other resources on this. But
00:10:14:17 - 00:10:19:14
you've got the ability with specification
attributes to sort of put in fixed,
00:10:20:24 - 00:10:21:09
pieces of
00:10:21:09 - 00:10:25:05
information that you want to either
provide or hide from, from the user.
00:10:25:17 - 00:10:28:17
So you can have them shown or hidden
on the landing page.
00:10:28:26 - 00:10:32:18
And you can put in
predefined lists of information.
00:10:33:00 - 00:10:36:02
So it might be like material,
let's say if it is a set material.
00:10:36:15 - 00:10:40:07
Or you can have it so that you can
manually input, information
00:10:40:08 - 00:10:42:10
there as well.
00:10:42:10 - 00:10:44:17
So we've got a basic example on our messy
landing
00:10:44:17 - 00:10:47:17
page of a specification attribute.
00:10:53:04 - 00:10:56:03
So here for example product
specifications.
00:10:56:03 - 00:10:59:03
And then it's just showing us some.
00:10:59:29 - 00:11:01:24
Specification information
00:11:01:24 - 00:11:04:24
that I have assigned
to this particular product.
00:11:08:17 - 00:11:12:05
And, and then an important one to remember
00:11:12:05 - 00:11:15:07
as well is the display settings
tab over on the end.
00:11:15:18 - 00:11:17:21
So this gives you the ability to
00:11:18:23 - 00:11:22:02
show and how I a few other bits
on your product landing page.
00:11:22:02 - 00:11:25:02
Things
such as breadcrumbs at the top of the page
00:11:25:23 - 00:11:28:01
which is very very useful
00:11:28:01 - 00:11:31:01
just showing you sort of
category structure and that kind of thing.
00:11:32:11 - 00:11:36:01
But it also has a lot of settings here
to do with re
00:11:36:20 - 00:11:39:02
ordering and changing around
00:11:39:02 - 00:11:42:02
how elements are displayed
on the page itself.
00:11:42:05 - 00:11:45:26
So you can specify where
all these different elements of the page
00:11:46:03 - 00:11:49:22
are going to be displayed in relation
to other bits of the page.
00:11:50:08 - 00:11:54:03
And then you've got a simplified diagram
at the bottom showing you
00:11:54:03 - 00:11:57:03
the different areas.
00:11:58:16 - 00:12:01:16
And then.
00:12:04:04 - 00:12:05:28
Coming back to the product variant
00:12:05:28 - 00:12:09:15
now mostly this is going to be used
for pricing information.
00:12:09:15 - 00:12:12:12
However it does have
some other capabilities as well.
00:12:12:12 - 00:12:15:14
So each product
will only have one product variant.
00:12:15:29 - 00:12:18:14
And this I like to think of this
00:12:18:14 - 00:12:21:14
as containing more of the technical
information for the product.
00:12:21:14 - 00:12:25:12
So things like pricing,
weight and dimensional information.
00:12:27:26 - 00:12:30:26
Attributes information and things
like that.
00:12:31:15 - 00:12:33:15
Other things you can do in here
00:12:33:15 - 00:12:36:28
are things such as specifying
whether this is a downloadable product.
00:12:36:28 - 00:12:40:26
So whether the customer purchases
and then can download the the output,
00:12:41:19 - 00:12:45:28
you can specify, as I mentioned, weights
and dimensional information.
00:12:45:28 - 00:12:49:12
If you need to utilize that
in your shipping calculations,
00:12:50:03 - 00:12:54:02
you can specify
tax information, inventory tracking.
00:12:54:02 - 00:12:58:04
So if you do have a certain inventory
of this particular product,
00:12:58:04 - 00:13:02:08
you can specify how many you have,
how it's tracked.
00:13:02:21 - 00:13:06:03
If these can only be purchased in
bulk of like 100
00:13:06:03 - 00:13:09:03
or something like that,
you can specify that as well.
00:13:11:15 - 00:13:12:23
For the tabs on here.
00:13:12:23 - 00:13:16:25
So we've got pricing attributes
we'll cover later on discounts.
00:13:16:25 - 00:13:20:19
So if you do want to apply discounts
to a particular product you can do
00:13:20:19 - 00:13:22:03
so from this tab here.
00:13:22:03 - 00:13:27:06
Other discounts or are specified and
set up in a different part of configure.
00:13:27:13 - 00:13:30:13
And again we have resources for that
if you're interested.
00:13:30:18 - 00:13:34:29
One thing I will point out, for those
that are maybe a bit more unfamiliar,
00:13:35:19 - 00:13:38:19
if you have got a product type
00:13:39:00 - 00:13:43:11
which has its own,
unique number of settings.
00:13:43:25 - 00:13:47:06
So let's say a multi-part product
will have its own unique settings.
00:13:47:06 - 00:13:51:02
In some respects, a static PDF will have
its own unique settings.
00:13:51:15 - 00:13:54:05
Those are often accessed
from a separate page.
00:13:55:05 - 00:13:58:05
So let me just show you where those are.
00:13:58:21 - 00:14:02:27
So if I go to
00:14:04:18 - 00:14:07:24
the product page of a static PDF,
for example,
00:14:09:14 - 00:14:11:29
if I work on the top right of that page,
00:14:11:29 - 00:14:14:29
you'll see that I have static PDF config,
00:14:15:11 - 00:14:18:05
and you'll get a similar icon
for the different product types.
00:14:18:05 - 00:14:21:22
If there are relevant settings
for that product type, and they will just
00:14:21:22 - 00:14:25:09
type, take you to the specific settings
for those particular
00:14:25:09 - 00:14:28:09
products.