🚀 SEO Problem Solvers 🚀

In Infigo, the core URL structure for product and category pages is fixed and cannot be fully rewritten into a completely custom path.

For categories, the platform uses a mandatory structure based on /c/{id}. For products, it uses /p/{id}. This means you cannot change a category URL from something like /c/2 to a fully custom structure such as /category/full-product-title, and you cannot remove the /p/{id} or /c/{id} portion from product or category URLs.

What you can do is improve the readable part of the URL for SEO by using the Search Engine Friendly Page Name setting. This lets you append a human-readable path after the required ID-based structure. For example:

• Category: /c/2/category-name
• Product: /p/2061/product-name

You can also use canonical URLs to tell search engines which version of a page should be treated as the preferred version for indexing.

If you are moving from an older website and want to preserve SEO value from existing URLs, one possible approach is to use redirects from the old URLs to the new Infigo URLs. This helps avoid broken links and reduces the risk of 404 errors after launch.

Key Settings

Search Engine Friendly Page Name

This setting lets you add a descriptive page name to the end of a product or category URL.

What it does:

• Adds a readable, SEO-friendly text segment after the required /p/{id} or /c/{id} structure
• Makes the URL clearer for users and search engines

What it does not do:

• It does not remove or replace /p/{id} for products
• It does not remove or replace /c/{id} for categories
• It does not let you create a completely different folder structure such as /products/category/product-name

Canonical URL

This setting helps search engines understand which URL should be treated as the main version of the page.

What it does:

• Supports SEO by guiding indexing toward your preferred page version
• Can be useful when you want to reinforce which URL search engines should prioritize

What it does not do:

• It does not change the visible live URL structure for the page

Redirects

Redirects can be used when you need traffic from legacy URLs to reach the new Infigo pages.

What they do:

• Send visitors and search engines from old URLs to the correct new URLs
• Help prevent 404 errors during a site migration

Things to note:

• Redirects may need to be provided as a source-to-destination list
• Redirect work may be chargeable depending on the number required
• Redirects are the correct solution for preserving old URL paths, not replacing the Infigo page structure itself

Use Cases

Keeping URLs more readable for SEO

You want a category URL to be easier to understand than /c/2. In this case, you can add a Search Engine Friendly Page Name so the URL becomes something like /c/2/category-name.

Improving product page naming

You want product URLs to include the product title for search visibility. You can add a Search Engine Friendly Page Name so the URL becomes something like /p/2061/product-name.

Migrating from an older website

Your previous site used custom paths such as /product-category/banners/ or /products/banners/product-name/. Because those structures cannot be recreated natively in Infigo, you would use redirects from the old URLs to the new Infigo URLs.

Supporting search engine indexing

You want search engines to treat a specific version of a page as the preferred version. In that case, you can use the canonical URL setting alongside the Search Engine Friendly Page Name.

Step-by-Step Implementation Guide

1. Open the product or category you want to update in the admin area.
2. Open the details page for a particular product and go to the SEO section for that item.
3. Find the Search Engine Friendly Page Name field.
   • 

4. Enter the descriptive name you want to use for the page.

   For example, instead of leaving the URL as only /c/2 or /p/2061, add a readable name so the URL ends with something like /category-name or /product-name.

5. Save your changes.

6. Check the resulting URL on the storefront.

   The URL should now include your readable page name, but the required Infigo structure will still remain in place:

   • Categories will still include /c/{id}
   • Products will still include /p/{id}

7. If needed, add or update the Canonical URL in the SEO section.

   • 

8.  

   This is useful when you want to support indexing and make it clearer to search engines which page URL should be treated as primary.

9. If you are replacing an older website, prepare a redirect list for legacy URLs.

   Create a mapping from each old URL to its new Infigo equivalent. This is the recommended way to preserve traffic and SEO value when your previous site used a different URL format.

10. Arrange for redirects to be added.

    Redirects can be added for specific URLs, but this may depend on your setup and may be chargeable based on the number required.

What you can and cannot change

You can change:

• The SEO-friendly name appended to the end of a product or category URL
• The canonical URL used for search engine guidance
• Legacy URL handling through redirects

You cannot change:

• The required /p/{id} structure for product URLs
• The required /c/{id} structure for category URLs
• The live Infigo page URL so it fully matches an older custom path while still serving the same Infigo content